packaging Design
What is Packaging Design?
Packaging design is the procedure of conceptualizing and executing the physical form, visual appearance, and experience of a product’s outer packaging. It is a combination of typography, images, illustrations, layout, size, and color.
Why do you need great packaging design?
Some statistics on packaging design
- 67% of customers say their shopping decisions are inspired by packaging materials. Source: IPSOS
- 61% of customers say they may be more likely to buy again luxury products if they came in premium packaging. Source: Dotcom Distribution
- 40% of customers will share a snap of packaging on social media if it is specific or branded. Source: Dotcom Distribution
- 70% of consumers shape their impression of a brand based entirely on the packaging. Source: Packaging of the World
- 93% of consumers base their shopping decisions on a product's visual appearance. Source: KISS metrics
If you would like us to get started on your packaging design without delay, call or email us, today. Our packaging Designers are prepared and ready to offer you the professional services that you deserve.
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